15Nov2009

Ruiz Foods’ Tornados Joins Stewart-Haas Racing

Tornados, a brand of Dinuba, Calif.-based Ruiz Foods, Inc., announced a partnership with Stewart-Haas Racing in a press conference Saturday at Phoenix International Raceway.

The agreement extends through the 2011 season, where Tornados will again be the primary sponsor of Newman and the No. 39 team for five Sprint Cup races.”NASCAR is the ideal platform for our Tornados brand to extend its reach to the consumer,” said Bryce Ruiz, president and CEO of Ruiz Foods. “Tornados have been available on roller grills in convenience stores for more than five years, but now they can also be found in the frozen food section of grocery stores nationwide. Perfect for families who enjoy the convenience of a hot, ready-to-eat meal solution that tastes great,”