20Oct2011

STRATACACHE to Exhibit Promo Video Capabilities at NFRA Convention

Redefining the point-of-decision with full-motion video technology embedded within freezer or cooler doors.

Dayton, OH, October 20, 2011—STRATACACHE, a leading provider of scalable, high-performance digital signage, content distribution and enterprise video acceleration technologies, is set to exhibit at the National Frozen and Refrigerated Foods Association (NFRA) Convention’s Table Top Affair at the Orlando World Center Marriott October 22-25, 2011.

To Kickoff the convention, delegates can stop by the Table Top Affair, located near the registration desk, to preview the latest products and services available for the frozen and refrigerated industry.

STRATACACHE, a leading digital media solutions provider, will display its latest product PrimaSee—a new, point-of-purchase digital advertising medium.

This leading solution displays high-definition, full-motion videos embedded within a glass fixture (freezer door, cooler door, vending machine, store window, etc.), while simultaneously fostering consumer interaction with a media experience (coupons, surveys, games, etc.).

Visually engaging, these powerful, translucent advertisements allow customers to see-through enticing promotional ads to the corresponding product in the backdrop—directly enhancing brand awareness at the point-of-decision.

PrimaSee further heightens interactivity through touch screen capabilities and captivates consumers with promotions, product information and social media interactions.

The software powering the PrimaSee digital media experience—ActiVia for Media—is a leading digital signage platform. This highly optimized, Web-accessible solution provides the necessary tools to create, schedule, manage, and monitor marketing messages. Users can also centrally deliver real-time, targeted messages to specific locations based on customer demographics and promotional campaigns.

To view a product demo of PrimaSee, click

http://www.youtube.com/user/STRATACACHE#p/u/0/OPN5YFeOzYA

Those interested can schedule a meeting with STRATACACHE by completing an online form or by contacting Paula Polei at ppolei@stratacache.com.

STRATACACHE is a privately-held provider of efficient, scalable and cost-effective digital signage, IP video, content distribution and enterprise video acceleration solutions. Working with over 300 of the world’s largest firms in the retail, finance, service, hospitality, manufacturing, media and government sectors, STRATACACHE’s products meet the performance requirements of large-scale enterprise solutions, while immediately providing a significant return-on-investment to the customer.

For more information, please visit www.stratacache.com, follow us on Twitter @STRATACACHE or “Like” us on our Facebook page.

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